https://mlskindballe.com mlski Tue, 17 Mar 2026 15:02:00 +0000 https://mlskindballe.com en https://mlskindballe.com/Home Mon, 07 Aug 2023 09:32:06 +0000 mlski https://mlskindballe.com/Home Marie-Louise Skindballe ︎&nbsp; &nbsp; Work ︎&nbsp; &nbsp; Linkedin︎ ︎&nbsp; &nbsp; Contact︎ I ask the hard questions first. Then I design the answers.&nbsp; <img width="640" height="864" width_o="640" height_o="864" data-src="https://freight.cargo.site/t/original/i/3e781d20eb0fe041963bd31e4314a56b4fb74c2b8454b2e9ffaf84d538cb2c2a/ML-Foto.png" data-mid="235054227" border="0" src="https://freight.cargo.site/w/640/i/3e781d20eb0fe041963bd31e4314a56b4fb74c2b8454b2e9ffaf84d538cb2c2a/ML-Foto.png" /> I'm a researcher, strategist and designer. In that order. Over a decade I've helped B2B SaaS companies, ecommerce brands and startups ask the hardest questions first AND build products and brands that actually land.Research &amp; Strategy &nbsp; Design &amp; Branding Behind the scenes <img width="768" height="768" width_o="768" height_o="768" data-src="https://freight.cargo.site/t/original/i/2475fe362828630b170decf0ee6c6fd2634004e31997bef5fc77d350d63f645f/ML-work-3.jpg" data-mid="235059737" border="0" src="https://freight.cargo.site/w/768/i/2475fe362828630b170decf0ee6c6fd2634004e31997bef5fc77d350d63f645f/ML-work-3.jpg" /> <img width="844" height="844" width_o="844" height_o="844" data-src="https://freight.cargo.site/t/original/i/981c3a0badb7afb8f992f174abbda78d1bb2102573abc71d0920190c001ce688/ML-work-4.jpg" data-mid="235059787" border="0" src="https://freight.cargo.site/w/844/i/981c3a0badb7afb8f992f174abbda78d1bb2102573abc71d0920190c001ce688/ML-work-4.jpg" /> <img width="768" height="768" width_o="768" height_o="768" data-src="https://freight.cargo.site/t/original/i/d14476c60b5d2e20c70738605d678deaa68b5d65c32e03398adb37763c9abe83/ML-work-1.jpg" data-mid="235059739" border="0" src="https://freight.cargo.site/w/768/i/d14476c60b5d2e20c70738605d678deaa68b5d65c32e03398adb37763c9abe83/ML-work-1.jpg" /> <img width="768" height="768" width_o="768" height_o="768" data-src="https://freight.cargo.site/t/original/i/b9cdbe1458bec844658c5f435dcce871f14b9d5a99a77c4b6247671e658324ad/ML-work-2.jpg" data-mid="235059740" border="0" src="https://freight.cargo.site/w/768/i/b9cdbe1458bec844658c5f435dcce871f14b9d5a99a77c4b6247671e658324ad/ML-work-2.jpg" /> Selected work SimpleAtlas PeopleHomie Lubitz Warntjen Tokoro Capital Andromeda Simple Roskilde Museum Grundtvigsk Forum Karo Healthcare Galderma MarimekkoBy SandsCreator ProjectsUnityMenu (now Audo) SabotageSnedker Studio Research | DesignResearch &amp; Strategy | DesignResearch &amp; Strategy | Branding &amp; Design&nbsp; Research | Branding &amp; DesignDesignDesignDesignDesign DesignDesign Design Research | DesignDesign Branding &amp; Design Design Design Branding &amp; DesignBranding&nbsp;&amp; Design 2025-262025-262024-2520232022-25 20232021-232022202220212020-212020201920192014-17201420142013 <img width="3840" height="2160" width_o="3840" height_o="2160" data-src="https://freight.cargo.site/t/original/i/98e2fcce7f6f39f05b1a88dc3937aef9759117ed005f633d878fc47812db8e7e/TC-6.jpg" data-mid="235060635" border="0" src="https://freight.cargo.site/w/1000/i/98e2fcce7f6f39f05b1a88dc3937aef9759117ed005f633d878fc47812db8e7e/TC-6.jpg" /> <img width="1920" height="1280" width_o="1920" height_o="1280" data-src="https://freight.cargo.site/t/original/i/0122d40187fb5a48586a825efe89fe88c606be693af7cdb26c6f9aa757d37d00/Samhall-Front-Portfolio-1.png" data-mid="235060631" border="0" src="https://freight.cargo.site/w/1000/i/0122d40187fb5a48586a825efe89fe88c606be693af7cdb26c6f9aa757d37d00/Samhall-Front-Portfolio-1.png" /> <img width="3840" height="2561" width_o="3840" height_o="2561" data-src="https://freight.cargo.site/t/original/i/ca9202c380c48ff66742af34caa6c51e9a2130c890490ed683aac392d2e6a6ee/Homie-Front-Portfolio-1-1.jpg" data-mid="235060638" border="0" src="https://freight.cargo.site/w/1000/i/ca9202c380c48ff66742af34caa6c51e9a2130c890490ed683aac392d2e6a6ee/Homie-Front-Portfolio-1-1.jpg" /> <img width="2880" height="1920" width_o="2880" height_o="1920" data-src="https://freight.cargo.site/t/original/i/09e80bf9b6221690a0f2d30e560e49eb0f1a4b722ebcd525efe22aa457635839/SabotageWeb_01.gif" data-mid="235060632" border="0" src="https://freight.cargo.site/w/1000/i/09e80bf9b6221690a0f2d30e560e49eb0f1a4b722ebcd525efe22aa457635839/SabotageWeb_01.gif" /> <img width="6400" height="4000" width_o="6400" height_o="4000" data-src="https://freight.cargo.site/t/original/i/9575855218e27bcfe5e00cea8e4a16902e29562a3656e4c138872882104b8608/UL_BCards.png" data-mid="235095259" border="0" src="https://freight.cargo.site/w/1000/i/9575855218e27bcfe5e00cea8e4a16902e29562a3656e4c138872882104b8608/UL_BCards.png" /> <img width="2880" height="1590" width_o="2880" height_o="1590" data-src="https://freight.cargo.site/t/original/i/c49a9185ff4b68140db62d4340028dc4221e099700ba85438a82f7cd53fbaf02/MM-4-1-1.png" data-mid="235060636" border="0" src="https://freight.cargo.site/w/1000/i/c49a9185ff4b68140db62d4340028dc4221e099700ba85438a82f7cd53fbaf02/MM-4-1-1.png" /> <img width="2880" height="1920" width_o="2880" height_o="1920" data-src="https://freight.cargo.site/t/original/i/185841a03826c1b21dd3058bb1969ad808a29c5fbde7f67a106043f6d6d7b70c/CP_Cards.png" data-mid="235060634" border="0" src="https://freight.cargo.site/w/1000/i/185841a03826c1b21dd3058bb1969ad808a29c5fbde7f67a106043f6d6d7b70c/CP_Cards.png" /> See all work https://mlskindballe.com/Running-on-Cargo Mon, 07 Aug 2023 09:32:06 +0000 mlski https://mlskindballe.com/Running-on-Cargo Running on Cargo https://mlskindballe.com/Atlas-People-interim Tue, 17 Mar 2026 15:02:00 +0000 mlski https://mlskindballe.com/Atlas-People-interim Marie-Louise Skindballe When insights don't stick. And why. <img width="2212" height="1096" width_o="2212" height_o="1096" data-src="https://freight.cargo.site/t/original/i/cc043be1ec0bf8ece473b697eb5fbe2424992b6ae5f3f86f6624d2ec99c7e5ee/atlas-screen-2.png" data-mid="246155065" border="0" src="https://freight.cargo.site/w/1000/i/cc043be1ec0bf8ece473b697eb5fbe2424992b6ae5f3f86f6624d2ec99c7e5ee/atlas-screen-2.png" /> Client Atlas PeopleServices Research A research project investigating why organisational insights fail to create lasting impact. Findings delivered to leadership. Full case study publishing spring 2026. https://mlskindballe.com/Marimekko Mon, 07 Aug 2023 09:29:52 +0000 mlski https://mlskindballe.com/Marimekko A library of 70 years’ dots and flowers <img width="3500" height="1969" width_o="3500" height_o="1969" data-src="https://freight.cargo.site/t/original/i/5707ee5cfec8bfe742f073f8dc8d7e4d78885ed611c4bee89c8483017493174a/MM-5.png" data-mid="235101265" border="0" src="https://freight.cargo.site/w/1000/i/5707ee5cfec8bfe742f073f8dc8d7e4d78885ed611c4bee89c8483017493174a/MM-5.png" /> ClientMarimekkoRoleResearch &amp; StrategyDesign The Project Marimekko brought me in during a pivotal moment: completing their ecommerce redesign, refining a new cross-platform design system, launching Maripedia, a pattern library and recognition tool for enthusiasts, and communicating their sustainability strategy digitally, all timed around their 70th anniversary. <img width="1861" height="1236" width_o="1861" height_o="1236" data-src="https://freight.cargo.site/t/original/i/9ef86e9bfced094dcfb7289dbb5a25f6c048543d4e62ad9ceb140a47496cb932/MM-01.png" data-mid="235101263" border="0" src="https://freight.cargo.site/w/1000/i/9ef86e9bfced094dcfb7289dbb5a25f6c048543d4e62ad9ceb140a47496cb932/MM-01.png" /> <img width="1860" height="1319" width_o="1860" height_o="1319" data-src="https://freight.cargo.site/t/original/i/e9fab41c5fa9b309c74464552e765379352ca55b0676b3c86439a883c772e479/MM-02.png" data-mid="235101262" border="0" src="https://freight.cargo.site/w/1000/i/e9fab41c5fa9b309c74464552e765379352ca55b0676b3c86439a883c772e479/MM-02.png" /> My Approach I don't execute briefs passively. I came in with the existing user research and customer profiles the team had built, used them as a foundation for every design decision, and asked the questions that weren't being asked - about the sustainability strategy, content hierarchy, what users would actually do versus what the brief assumed. For Maripedia specifically, I designed and ran usability tests on the prototype before final delivery, validating that the pattern recognition flows and storytelling structure worked for real users - not just in theory. Contribution Across four parallel workstreams I brought consistency, rigour and a willingness to push back when something wasn't good enough yet. The sustainability experience needed to feel genuinely integrated, not bolted on. The design system needed to scale across platforms without losing Marimekko's visual character. Maripedia needed to be both beautiful and usable - which at Marimekko are not optional extras. <img width="1862" height="1002" width_o="1862" height_o="1002" data-src="https://freight.cargo.site/t/original/i/59ce4632162b50072d2aec03c2284075a2e1129013cfd9db31bb1b3c0d1569e5/MM-04.png" data-mid="235101271" border="0" src="https://freight.cargo.site/w/1000/i/59ce4632162b50072d2aec03c2284075a2e1129013cfd9db31bb1b3c0d1569e5/MM-04.png" /> <img width="2880" height="1800" width_o="2880" height_o="1800" data-src="https://freight.cargo.site/t/original/i/d5c2a0680b93b7a3f8b59406023118df6b10f75bdc5f2e0369d45279a2459347/MM_Sust_01.gif" data-mid="187220593" border="0" src="https://freight.cargo.site/w/1000/i/d5c2a0680b93b7a3f8b59406023118df6b10f75bdc5f2e0369d45279a2459347/MM_Sust_01.gif" /> <img width="3500" height="1969" width_o="3500" height_o="1969" data-src="https://freight.cargo.site/t/original/i/f746c94bcc8a6e37c3f4bf722a3f7613d4aae1f1ba2773a46566c6e36ce2c9f8/MM-6.png" data-mid="235101264" border="0" src="https://freight.cargo.site/w/1000/i/f746c94bcc8a6e37c3f4bf722a3f7613d4aae1f1ba2773a46566c6e36ce2c9f8/MM-6.png" /> <img width="2254" height="1268" width_o="2254" height_o="1268" data-src="https://freight.cargo.site/t/original/i/b665c5d3ec4088f29513cb3d74ef3d499171a44a5e7f838ebd936bcc403c8f3a/MM_PATTERN_02.jpg" data-mid="187220600" border="0" src="https://freight.cargo.site/w/1000/i/b665c5d3ec4088f29513cb3d74ef3d499171a44a5e7f838ebd936bcc403c8f3a/MM_PATTERN_02.jpg" /> <img width="2880" height="1800" width_o="2880" height_o="1800" data-src="https://freight.cargo.site/t/original/i/9354f0b6ca99ac15742d8da67cd932bcc95c21aa49c265cd28dd441bad2fb497/Screenshot-2023-04-26-at-11.33.20.png" data-mid="187220594" border="0" src="https://freight.cargo.site/w/1000/i/9354f0b6ca99ac15742d8da67cd932bcc95c21aa49c265cd28dd441bad2fb497/Screenshot-2023-04-26-at-11.33.20.png" /> <img width="2880" height="1800" width_o="2880" height_o="1800" data-src="https://freight.cargo.site/t/original/i/cfc6819e21d4787fc8d33a05b7d768dc87f2df9160486fd27885e645684cba4f/MM_01.gif" data-mid="187220588" border="0" src="https://freight.cargo.site/w/1000/i/cfc6819e21d4787fc8d33a05b7d768dc87f2df9160486fd27885e645684cba4f/MM_01.gif" /> <img width="2880" height="1800" width_o="2880" height_o="1800" data-src="https://freight.cargo.site/t/original/i/32013462987258b66a5619fa39757c16ee6bda90c96a161c0c54b8b92af246a5/MM_03.gif" data-mid="187220587" border="0" src="https://freight.cargo.site/w/1000/i/32013462987258b66a5619fa39757c16ee6bda90c96a161c0c54b8b92af246a5/MM_03.gif" /> Outcome A completed ecommerce experience, a scalable cross-platform design system, a launched Maripedia tool validated through usability testing, and a digital sustainability experience aligned with Marimekko's environmental commitments — all delivered on time for the 70th anniversary. "She contributed to the end goal by challenging the status quo and pushed the team to be more ambitious to achieve the business goals. We faced multiple challenges along the project and she was always able to find agile solutions to move forward." — Suvi-Elina Enqvist, Head of Innovation Works, Marimekko https://mlskindballe.com/Homie Thu, 26 Jun 2025 14:48:26 +0000 mlski https://mlskindballe.com/Homie Student housing made sustainable <img width="3840" height="2561" width_o="3840" height_o="2561" data-src="https://freight.cargo.site/t/original/i/ca9202c380c48ff66742af34caa6c51e9a2130c890490ed683aac392d2e6a6ee/Homie-Front-Portfolio-1-1.jpg" data-mid="235101477" border="0" src="https://freight.cargo.site/w/1000/i/ca9202c380c48ff66742af34caa6c51e9a2130c890490ed683aac392d2e6a6ee/Homie-Front-Portfolio-1-1.jpg" /> ClientHomieServicesResearch Strategy&nbsp;Branding Design ChallengeIn early 2024, Homie approached me to help build a challenger brand in the UK student housing market from the ground up. Their mission was to rethink the student rental experience - making it more sustainable, more human and more trustworthy in a market dominated by faceless landlords and overpriced, poorly maintained properties. I was brought in before the company officially launched, working as their sole designer and strategic partner throughout the founding phase. <img width="1024" height="558" width_o="1024" height_o="558" data-src="https://freight.cargo.site/t/original/i/061e401e8111bb63ea9d84d1ceedfacb709ef63b98f0d571ddbd432b51c88940/Workshop-Homie.png" data-mid="235101507" border="0" src="https://freight.cargo.site/w/1000/i/061e401e8111bb63ea9d84d1ceedfacb709ef63b98f0d571ddbd432b51c88940/Workshop-Homie.png" />From the strategy workshop Research &amp; Strategic Foundation I started where any good design process starts: understanding the system before designing the solution. Through stakeholder interviews and analysising the student housing journey, I built a full service blueprint mapping the experience from awareness through to contract end - covering customer actions, front-of-stage interactions, back-of-stage processes and support. This gave the founding team a shared picture of where Homie needed to show up, what students and parents needed at each stage, and where the biggest gaps were versus the competition. From that foundation, I facilitated a brand discovery workshop with the team to define values, tone of voice and positioning. Homie became: friendly not preachy, sustainable but practical, relatable not juvenile. Collaboratively we developed three personas (Peter, Shelley, Ann) spanning the core user types: the student renter, the student searching independently, and the reassurance-seeking parent. A competitor analysis across the UK student housing market informed both the UX decisions and the visual differentiation strategy. <img width="1920" height="1280" width_o="1920" height_o="1280" data-src="https://freight.cargo.site/t/original/i/2861d4266c4540dcc60919e486988087c324f4afa4c2661f78cdd410ea73b582/Homie-Front-Portfolio-2.png" data-mid="235101503" border="0" src="https://freight.cargo.site/w/1000/i/2861d4266c4540dcc60919e486988087c324f4afa4c2661f78cdd410ea73b582/Homie-Front-Portfolio-2.png" /> <img width="1920" height="1280" width_o="1920" height_o="1280" data-src="https://freight.cargo.site/t/original/i/68d30477570a6b92bff8a57a77186aaaf03ca063c3cf5ad017bb9028251d3638/Homie-Front-Portfolio-3.png" data-mid="235101504" border="0" src="https://freight.cargo.site/w/1000/i/68d30477570a6b92bff8a57a77186aaaf03ca063c3cf5ad017bb9028251d3638/Homie-Front-Portfolio-3.png" /> <img width="1920" height="1280" width_o="1920" height_o="1280" data-src="https://freight.cargo.site/t/original/i/de53e8b7d95ef2852278a3b1507c7ee711c0ae1f773c7e6434b7a3cba1072593/Homie-Front-Portfolio-4.png" data-mid="235101505" border="0" src="https://freight.cargo.site/w/1000/i/de53e8b7d95ef2852278a3b1507c7ee711c0ae1f773c7e6434b7a3cba1072593/Homie-Front-Portfolio-4.png" /> Translating research into design decisions <img width="1920" height="1280" width_o="1920" height_o="1280" data-src="https://freight.cargo.site/t/original/i/bc2c0a5dc5c856d70975ede9e004010ee8ea0d981f2577e00d2e86770d78d3d1/Homie-Front-Portfolio-5.png" data-mid="235101506" border="0" src="https://freight.cargo.site/w/1000/i/bc2c0a5dc5c856d70975ede9e004010ee8ea0d981f2577e00d2e86770d78d3d1/Homie-Front-Portfolio-5.png" /> Competitor analysis <img width="3246" height="1556" width_o="3246" height_o="1556" data-src="https://freight.cargo.site/t/original/i/0637c15a9045816ebe78a0dc053060f186249bb8a3418ec57158cf1ed074d5d6/Homie-Wireframes.jpg" data-mid="235254165" border="0" src="https://freight.cargo.site/w/1000/i/0637c15a9045816ebe78a0dc053060f186249bb8a3418ec57158cf1ed074d5d6/Homie-Wireframes.jpg" /> Wireframes Design With the strategic foundation in place, I moved into design — building every touchpoint from scratch: logo and visual identity, an inclusive illustration system, UX flows and wireframes, high-fidelity UI, website and marketing assets. The design system was built to do specific strategic work: warm and personal enough to earn student trust, credible enough to reassure parents, and distinctive enough to stand apart from corporate competitors at a glance. <img width="1608" height="876" width_o="1608" height_o="876" data-src="https://freight.cargo.site/t/original/i/b37bc1afa0e29056f88ebd86e114ca52339fd99aeedc13642eaf5675f6020cd7/Homie-sketch-1.png" data-mid="235101502" border="0" src="https://freight.cargo.site/w/1000/i/b37bc1afa0e29056f88ebd86e114ca52339fd99aeedc13642eaf5675f6020cd7/Homie-sketch-1.png" /> <img width="2362" height="1653" width_o="2362" height_o="1653" data-src="https://freight.cargo.site/t/original/i/b38f5abea9b7b8c224c88144b7e7e92ad46bb665396a5283bac503e555a74b1d/Homie-Web-2.png" data-mid="235101497" border="0" src="https://freight.cargo.site/w/1000/i/b38f5abea9b7b8c224c88144b7e7e92ad46bb665396a5283bac503e555a74b1d/Homie-Web-2.png" /> <img width="2362" height="1653" width_o="2362" height_o="1653" data-src="https://freight.cargo.site/t/original/i/73887e011cc796f5c3dbef65c3c4db700bec9b7676efaebe7fbdaa217affedec/Homie-Web-3-1.png" data-mid="235101498" border="0" src="https://freight.cargo.site/w/1000/i/73887e011cc796f5c3dbef65c3c4db700bec9b7676efaebe7fbdaa217affedec/Homie-Web-3-1.png" /> <img width="2362" height="1653" width_o="2362" height_o="1653" data-src="https://freight.cargo.site/t/original/i/2c9ad7314add660daf6701ff1bdfcdeaba1b5b756c1626322baa4d88b446196a/Homie-Web-6-1.png" data-mid="235101499" border="0" src="https://freight.cargo.site/w/1000/i/2c9ad7314add660daf6701ff1bdfcdeaba1b5b756c1626322baa4d88b446196a/Homie-Web-6-1.png" /> <img width="2362" height="1653" width_o="2362" height_o="1653" data-src="https://freight.cargo.site/t/original/i/6f51c040fbdf627c7ab781cedd94da0180c498c31c3e43f4bece3457338b224a/Homie-Web-1.png" data-mid="235101500" border="0" src="https://freight.cargo.site/w/1000/i/6f51c040fbdf627c7ab781cedd94da0180c498c31c3e43f4bece3457338b224a/Homie-Web-1.png" /> <img width="2296" height="1556" width_o="2296" height_o="1556" data-src="https://freight.cargo.site/t/original/i/828185b5eff0dd3019bf313522bf1796e63968d01f6a27452682316a4a68edf3/Screenshot-2025-07-11-at-11.09.52.png" data-mid="235665890" border="0" src="https://freight.cargo.site/w/1000/i/828185b5eff0dd3019bf313522bf1796e63968d01f6a27452682316a4a68edf3/Screenshot-2025-07-11-at-11.09.52.png" /> <img width="2474" height="1852" width_o="2474" height_o="1852" data-src="https://freight.cargo.site/t/original/i/c3ff65d77e74d6eb0b4332e57a33ea1813181991e1bde634a8db01d003a11e00/Screenshot-2025-06-27-at-14.42.52.png" data-mid="235101693" border="0" src="https://freight.cargo.site/w/1000/i/c3ff65d77e74d6eb0b4332e57a33ea1813181991e1bde634a8db01d003a11e00/Screenshot-2025-06-27-at-14.42.52.png" /><img width="2000" height="1333" width_o="2000" height_o="1333" data-src="https://freight.cargo.site/t/original/i/f8bb4ba072bddb13559d855cf4405c05d43dd1a314163923b9c68334a3567113/Homie-Street_Poster-2-1.jpg" data-mid="235101494" border="0" src="https://freight.cargo.site/w/1000/i/f8bb4ba072bddb13559d855cf4405c05d43dd1a314163923b9c68334a3567113/Homie-Street_Poster-2-1.jpg" /> <img width="1024" height="768" width_o="1024" height_o="768" data-src="https://freight.cargo.site/t/original/i/015c4ebd80fa05f50895896ccbde46bbd4b56b66e8a42accaf67d7a0c558ddb5/Homie-Dog-V1-Blue.gif" data-mid="235101678" border="0" src="https://freight.cargo.site/w/1000/i/015c4ebd80fa05f50895896ccbde46bbd4b56b66e8a42accaf67d7a0c558ddb5/Homie-Dog-V1-Blue.gif" /><img width="2000" height="1333" width_o="2000" height_o="1333" data-src="https://freight.cargo.site/t/original/i/c341df66cc234a36eb22103d9d5174e419ce59cf038d56fe612141ddc6a7c58d/Homie-Street_Poster-1-1.jpg" data-mid="235101495" border="0" src="https://freight.cargo.site/w/1000/i/c341df66cc234a36eb22103d9d5174e419ce59cf038d56fe612141ddc6a7c58d/Homie-Street_Poster-1-1.jpg" /> <img width="1981" height="1038" width_o="1981" height_o="1038" data-src="https://freight.cargo.site/t/original/i/1fe73e66084657ba531a60e151a3a5d68b8c362afcb308d3626f2c6e0ad6a68e/Homie-car.png" data-mid="235101662" border="0" src="https://freight.cargo.site/w/1000/i/1fe73e66084657ba531a60e151a3a5d68b8c362afcb308d3626f2c6e0ad6a68e/Homie-car.png" /> <img width="1920" height="1275" width_o="1920" height_o="1275" data-src="https://freight.cargo.site/t/original/i/8ddb4b77f89346746ae583516e5a77d91ab8c0437470c422527d5884a27f0e9d/Homie-Business_Card-1.jpg" data-mid="235095662" border="0" src="https://freight.cargo.site/w/1000/i/8ddb4b77f89346746ae583516e5a77d91ab8c0437470c422527d5884a27f0e9d/Homie-Business_Card-1.jpg" /> <img width="2000" height="1333" width_o="2000" height_o="1333" data-src="https://freight.cargo.site/t/original/i/6abbfb8b42a0bec2a1f099be499b292da1edbf15abf860eabd400c8499c5dd6a/Homie_Tote_Bag.jpg" data-mid="235101496" border="0" src="https://freight.cargo.site/w/1000/i/6abbfb8b42a0bec2a1f099be499b292da1edbf15abf860eabd400c8499c5dd6a/Homie_Tote_Bag.jpg" /> <img width="600" height="750" width_o="600" height_o="750" data-src="https://freight.cargo.site/t/original/i/111b9687408a0ea74e2607eca299d03444fd8eb07189d015f5cbeb636c10443b/Instagram-post---2B.png" data-mid="235101517" border="0" src="https://freight.cargo.site/w/600/i/111b9687408a0ea74e2607eca299d03444fd8eb07189d015f5cbeb636c10443b/Instagram-post---2B.png" /> <img width="600" height="750" width_o="600" height_o="750" data-src="https://freight.cargo.site/t/original/i/54f326b53fb52c38294bcf156d067eb75b695a88ca296c6130b2ef70d44637ac/Instagram-post---2.png" data-mid="235101493" border="0" src="https://freight.cargo.site/w/600/i/54f326b53fb52c38294bcf156d067eb75b695a88ca296c6130b2ef70d44637ac/Instagram-post---2.png" /> <img width="600" height="750" width_o="600" height_o="750" data-src="https://freight.cargo.site/t/original/i/0282f93ebba132615881e210360600cb7a17bffd2729d6133dd1220c0e4c099b/Instagram-post---8.png" data-mid="235101518" border="0" src="https://freight.cargo.site/w/600/i/0282f93ebba132615881e210360600cb7a17bffd2729d6133dd1220c0e4c099b/Instagram-post---8.png" /> <img width="600" height="750" width_o="600" height_o="750" data-src="https://freight.cargo.site/t/original/i/d0f4d67d3174eefca457f57dbef6831e95050c5e35613d25ff13e417d0b00be8/Instagram-post---1.png" data-mid="235101519" border="0" src="https://freight.cargo.site/w/600/i/d0f4d67d3174eefca457f57dbef6831e95050c5e35613d25ff13e417d0b00be8/Instagram-post---1.png" /> <img width="600" height="750" width_o="600" height_o="750" data-src="https://freight.cargo.site/t/original/i/ba7e4ad27eba33ec9b21aa1f270eb096be762c849d4389db0502dfc996112fb5/Instagram-post---9.png" data-mid="235101520" border="0" src="https://freight.cargo.site/w/600/i/ba7e4ad27eba33ec9b21aa1f270eb096be762c849d4389db0502dfc996112fb5/Instagram-post---9.png" /> <img width="600" height="750" width_o="600" height_o="750" data-src="https://freight.cargo.site/t/original/i/27ae712906f4265dcb29cb91b122a027a3daf03ab378a9b9955f3e726ba77cb6/Instagram-post---5.png" data-mid="235101521" border="0" src="https://freight.cargo.site/w/600/i/27ae712906f4265dcb29cb91b122a027a3daf03ab378a9b9955f3e726ba77cb6/Instagram-post---5.png" /> Outcome Homie launched with a clear user promise, strong internal alignment, and a brand that gave them the confidence to expand. Within the first year they grew from zero to hundreds of rented properties. "You put in place a framework that encouraged my partners and I to think critically about the strategy. You helped balance our differing objectives, and you weren't afraid to challenge us. The workshop we did in London was the first time I felt the brand really taking shape." — Tom Ferber, CEO of Homie https://mlskindballe.com/Tokoro-Capital Mon, 07 Aug 2023 09:29:56 +0000 mlski https://mlskindballe.com/Tokoro-Capital Marie-Louise Skindballe An investment fund like no other <img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/741a61ccad8df4cc6ad5964eaa0394149cc281346890a7a279e9ce3c6592f9dd/Tokoro-TC-11.jpg" data-mid="235097751" border="0" src="https://freight.cargo.site/w/1000/i/741a61ccad8df4cc6ad5964eaa0394149cc281346890a7a279e9ce3c6592f9dd/Tokoro-TC-11.jpg" /> Client Tokoro CapitalServices Design Tokoro is a an independant real estate investment manager in London. They wanted a personal and playful website.They requested a contemporary website for a most uncommon investment fund and it ended up being a year long partnership with Tokoro.I also created illustrations and made marketing material and reports. <img width="1868" height="714" width_o="1868" height_o="714" data-src="https://freight.cargo.site/t/original/i/db35719a43529112c1dd7c02cacf7a393a92a56f647b908f447ee14d31385d4d/Tokoro-houses.png" data-mid="235102576" border="0" src="https://freight.cargo.site/w/1000/i/db35719a43529112c1dd7c02cacf7a393a92a56f647b908f447ee14d31385d4d/Tokoro-houses.png" /> <img width="1290" height="830" width_o="1290" height_o="830" data-src="https://freight.cargo.site/t/original/i/109a9f564c7949c0d2597664d3c27788c669ae823c2e6839f4e7f081ed9531d9/Tokoro-team.png" data-mid="235102577" border="0" src="https://freight.cargo.site/w/1000/i/109a9f564c7949c0d2597664d3c27788c669ae823c2e6839f4e7f081ed9531d9/Tokoro-team.png" /> <img width="2794" height="1572" width_o="2794" height_o="1572" data-src="https://freight.cargo.site/t/original/i/bbccc694ca3e4154738706b44d856b847a6bbefd59f8809e3f9cffc32c690253/Tok-02.jpg" data-mid="187220627" border="0" src="https://freight.cargo.site/w/1000/i/bbccc694ca3e4154738706b44d856b847a6bbefd59f8809e3f9cffc32c690253/Tok-02.jpg" /> <img width="2794" height="1572" width_o="2794" height_o="1572" data-src="https://freight.cargo.site/t/original/i/f7395bb38fd39be81eee1fc6d74422a0d1146f15e5917dc39c86e8e0a7d3b22b/Tok-04.jpg" data-mid="187220625" border="0" src="https://freight.cargo.site/w/1000/i/f7395bb38fd39be81eee1fc6d74422a0d1146f15e5917dc39c86e8e0a7d3b22b/Tok-04.jpg" /> <img width="2794" height="1572" width_o="2794" height_o="1572" data-src="https://freight.cargo.site/t/original/i/35323d36f0641fd296f70af54cacd6585bfcf048600146babf598e3befa4972f/Tok-05.jpg" data-mid="187220624" border="0" src="https://freight.cargo.site/w/1000/i/35323d36f0641fd296f70af54cacd6585bfcf048600146babf598e3befa4972f/Tok-05.jpg" /> <img width="2794" height="1572" width_o="2794" height_o="1572" data-src="https://freight.cargo.site/t/original/i/effae2532f538eede7d316f01486ae390505c0ad80b73968465501dbcd07428f/Tok-03.jpg" data-mid="187220626" border="0" src="https://freight.cargo.site/w/1000/i/effae2532f538eede7d316f01486ae390505c0ad80b73968465501dbcd07428f/Tok-03.jpg" /> <img width="2794" height="1572" width_o="2794" height_o="1572" data-src="https://freight.cargo.site/t/original/i/d47582dcd048de64851aa15384615a56cd51a4ff8c786852c82d051591f29b32/Tok-06.jpg" data-mid="187220623" border="0" src="https://freight.cargo.site/w/1000/i/d47582dcd048de64851aa15384615a56cd51a4ff8c786852c82d051591f29b32/Tok-06.jpg" /> https://mlskindballe.com/Grundtvigsk-Forum Mon, 07 Aug 2023 09:29:57 +0000 mlski https://mlskindballe.com/Grundtvigsk-Forum An umbrella of Grundtvigian associations, communities, congregations and individuals <img width="6000" height="3375" width_o="6000" height_o="3375" data-src="https://freight.cargo.site/t/original/i/97deeec4780ce96111ea6df67e023e05f059b8489f5ca55839614bf64afe08c2/GF_04.jpg" data-mid="187220632" border="0" src="https://freight.cargo.site/w/1000/i/97deeec4780ce96111ea6df67e023e05f059b8489f5ca55839614bf64afe08c2/GF_04.jpg" /> Client Grundtvigsk ForumServices Design Grundtvigsk Forum desperately needed a new website. On a mission to catch the attention of the younger crowd, Studio C created the elegant and vibrant visual identity and I had the pleasure of designing their new contemporary online presence. <img width="2880" height="1594" width_o="2880" height_o="1594" data-src="https://freight.cargo.site/t/original/i/a6ae109365db3708b05705132a06ce0f9e95ec3f02b8e82bb89d49064f9bd912/GF_08.jpg" data-mid="187220633" border="0" src="https://freight.cargo.site/w/1000/i/a6ae109365db3708b05705132a06ce0f9e95ec3f02b8e82bb89d49064f9bd912/GF_08.jpg" /> <img width="2880" height="1594" width_o="2880" height_o="1594" data-src="https://freight.cargo.site/t/original/i/602e9b79159f510f4eb161668e26a11c6e8d5c2ec5d18ac18b6667a4cea99580/GF_01.jpg" data-mid="187220631" border="0" src="https://freight.cargo.site/w/1000/i/602e9b79159f510f4eb161668e26a11c6e8d5c2ec5d18ac18b6667a4cea99580/GF_01.jpg" /> <img width="2880" height="1594" width_o="2880" height_o="1594" data-src="https://freight.cargo.site/t/original/i/e5a6ae0f573b2e775cdbf9f6f295e47bb1e27e987de5814e62906e775d3089e3/GF_07.gif" data-mid="187220635" border="0" src="https://freight.cargo.site/w/1000/i/e5a6ae0f573b2e775cdbf9f6f295e47bb1e27e987de5814e62906e775d3089e3/GF_07.gif" /> <img width="2880" height="1594" width_o="2880" height_o="1594" data-src="https://freight.cargo.site/t/original/i/68de841e7682b04c0a256e627c88373ea289bf003b8e643c981fdcdbb44e122b/GF_10.jpg" data-mid="187220638" border="0" src="https://freight.cargo.site/w/1000/i/68de841e7682b04c0a256e627c88373ea289bf003b8e643c981fdcdbb44e122b/GF_10.jpg" /> <img width="2880" height="1594" width_o="2880" height_o="1594" data-src="https://freight.cargo.site/t/original/i/eb9d865976ea7ca6ab682684e387ec47d29ee6d7adb7ccf0313983b71934e16d/GF_09.jpg" data-mid="187220637" border="0" src="https://freight.cargo.site/w/1000/i/eb9d865976ea7ca6ab682684e387ec47d29ee6d7adb7ccf0313983b71934e16d/GF_09.jpg" /> <img width="2880" height="1594" width_o="2880" height_o="1594" data-src="https://freight.cargo.site/t/original/i/2288f4eb181cf649e917f83b2f555f827cd1bbc77d893322c3b78c1ed96980d9/GF_02.gif" data-mid="187220630" border="0" src="https://freight.cargo.site/w/1000/i/2288f4eb181cf649e917f83b2f555f827cd1bbc77d893322c3b78c1ed96980d9/GF_02.gif" /> <img width="2880" height="1594" width_o="2880" height_o="1594" data-src="https://freight.cargo.site/t/original/i/330584ba483c93f6b7b85999a52b2a6aed2da0d97686cd5035c8a6400683a350/GF_05.gif" data-mid="187220636" border="0" src="https://freight.cargo.site/w/1000/i/330584ba483c93f6b7b85999a52b2a6aed2da0d97686cd5035c8a6400683a350/GF_05.gif" /> <img width="6000" height="3375" width_o="6000" height_o="3375" data-src="https://freight.cargo.site/t/original/i/6626301a1621b722b9745728379b7b3c14ab5e576209414fc6ce3c728e6323ce/GF_03.gif" data-mid="187220639" border="0" src="https://freight.cargo.site/w/1000/i/6626301a1621b722b9745728379b7b3c14ab5e576209414fc6ce3c728e6323ce/GF_03.gif" /> https://mlskindballe.com/Unity Mon, 07 Aug 2023 09:30:05 +0000 mlski https://mlskindballe.com/Unity UI for the leading B2B SaaS gaming platform Unity <img width="2880" height="936" width_o="2880" height_o="936" data-src="https://freight.cargo.site/t/original/i/ba600e23eb72c80d8cdf09d192423259cfae55dbf5f7d5da48f6c39da9345324/UnityBreaker.png" data-mid="187220697" border="0" src="https://freight.cargo.site/w/1000/i/ba600e23eb72c80d8cdf09d192423259cfae55dbf5f7d5da48f6c39da9345324/UnityBreaker.png" /> ClientUnityRoleDesign&nbsp; Unity 3D is the number one gaming development software around. I redesigned all existing and upcoming icons for the editor. All in all it added up to+200 icons. The icons are made in several sizes to be sure they perform their best. From 16px to 512px. Beneath are a few detailed examples. <img width="1440" height="1440" width_o="1440" height_o="1440" data-src="https://freight.cargo.site/t/original/i/4001ba193d44810471c7817308ff48f35fae1b7732b981af6f59011f0bd8faaf/AnimationClip2020.png" data-mid="187220698" border="0" src="https://freight.cargo.site/w/1000/i/4001ba193d44810471c7817308ff48f35fae1b7732b981af6f59011f0bd8faaf/AnimationClip2020.png" /> <img width="1440" height="1440" width_o="1440" height_o="1440" data-src="https://freight.cargo.site/t/original/i/2158bd727cfde72b0996a4bb101528a3167de46f5e20bb5389e2fc78118abb26/GIS2020.png" data-mid="187220701" border="0" src="https://freight.cargo.site/w/1000/i/2158bd727cfde72b0996a4bb101528a3167de46f5e20bb5389e2fc78118abb26/GIS2020.png" /> <img width="1440" height="1440" width_o="1440" height_o="1440" data-src="https://freight.cargo.site/t/original/i/c644bdb216ae25cc82ec27900138b89dece407d8a16fac3b3f99b75ec9ffe73e/LOD2020.png" data-mid="187220703" border="0" src="https://freight.cargo.site/w/1000/i/c644bdb216ae25cc82ec27900138b89dece407d8a16fac3b3f99b75ec9ffe73e/LOD2020.png" /> <img width="1440" height="1440" width_o="1440" height_o="1440" data-src="https://freight.cargo.site/t/original/i/a254f5eadab76e656195c30c65d924f646b3955a1c4cb6cfe750918e4ea05f51/CapsuleCollider2020.png" data-mid="187220699" border="0" src="https://freight.cargo.site/w/1000/i/a254f5eadab76e656195c30c65d924f646b3955a1c4cb6cfe750918e4ea05f51/CapsuleCollider2020.png" /> <img width="1440" height="1440" width_o="1440" height_o="1440" data-src="https://freight.cargo.site/t/original/i/47dc2e8f3eaf140b6d62efdc4d08dd7bc0f3e35f70283291f5761757703d8f3f/Rigidbody2020.png" data-mid="187220705" border="0" src="https://freight.cargo.site/w/1000/i/47dc2e8f3eaf140b6d62efdc4d08dd7bc0f3e35f70283291f5761757703d8f3f/Rigidbody2020.png" /> <img width="1440" height="1440" width_o="1440" height_o="1440" data-src="https://freight.cargo.site/t/original/i/3be9b8bd037c14c073e94215a9475f1f914f287b1403ffa70467afdebb8a7f3a/SortingGroup2020.png" data-mid="187220706" border="0" src="https://freight.cargo.site/w/1000/i/3be9b8bd037c14c073e94215a9475f1f914f287b1403ffa70467afdebb8a7f3a/SortingGroup2020.png" /> <img width="1440" height="1440" width_o="1440" height_o="1440" data-src="https://freight.cargo.site/t/original/i/afcf4b276ad2b085780521df527cb5fec793075a15e576360089d116bf2d978e/Network2020.png" data-mid="187220704" border="0" src="https://freight.cargo.site/w/1000/i/afcf4b276ad2b085780521df527cb5fec793075a15e576360089d116bf2d978e/Network2020.png" /> <img width="1440" height="1440" width_o="1440" height_o="1440" data-src="https://freight.cargo.site/t/original/i/a47b33fc2a2dedaaeaada615994c46b9ab55f88a2107182361d5695a2e7d95e8/SPRINGJOINT2020.png" data-mid="187220707" border="0" src="https://freight.cargo.site/w/1000/i/a47b33fc2a2dedaaeaada615994c46b9ab55f88a2107182361d5695a2e7d95e8/SPRINGJOINT2020.png" /> &nbsp; &nbsp; Here is a wider range of icons. Their shape and colour divide them into various groups. <img width="2880" height="1920" width_o="2880" height_o="1920" data-src="https://freight.cargo.site/t/original/i/8cdaea29e67244c5054c4124c61f4d5d8364edc2ffe516ceeca97a23561655d0/UnityAllIcons.png" data-mid="187220696" border="0" src="https://freight.cargo.site/w/1000/i/8cdaea29e67244c5054c4124c61f4d5d8364edc2ffe516ceeca97a23561655d0/UnityAllIcons.png" /> https://mlskindballe.com/Roskilde-Museum Thu, 26 Jun 2025 14:54:04 +0000 mlski https://mlskindballe.com/Roskilde-Museum Exhibition design for a city’s 1000 year old birthday <img width="2730" height="1486" width_o="2730" height_o="1486" data-src="https://freight.cargo.site/t/original/i/db072f5f6ea79cc3ba602b367d88b4872329127e4d87ed325da1c1bca10cd400/Screenshot-2024-10-15-at-20.43.34.png" data-mid="235069409" border="0" src="https://freight.cargo.site/w/1000/i/db072f5f6ea79cc3ba602b367d88b4872329127e4d87ed325da1c1bca10cd400/Screenshot-2024-10-15-at-20.43.34.png" /> Client Roskilde MuseumServices Design In 2022 Roskilde Museum needed engaging exhibiton signage celebrating the 1000 year old birthday of the city name. A special guest, a book from mid 1100, where the name Roscylde (Roskilde) wasfirst mentioned guested the museum.&nbsp; Even the then danish queen, her Majesty Margrethe visited the exhibition! <img width="700" height="466" width_o="700" height_o="466" data-src="https://freight.cargo.site/t/original/i/4f413c12626c8b89ea72ad8a042f2584bb407fc69b96257f9fcc8d7279141dff/ROMU.jpg" data-mid="235069949" border="0" src="https://freight.cargo.site/w/700/i/4f413c12626c8b89ea72ad8a042f2584bb407fc69b96257f9fcc8d7279141dff/ROMU.jpg" /> https://mlskindballe.com/Volvo Thu, 26 Jun 2025 14:50:02 +0000 mlski https://mlskindballe.com/Volvo A car free research project for Volvo <img width="1900" height="1069" width_o="1900" height_o="1069" data-src="https://freight.cargo.site/t/original/i/9117dc3f1824f4613f38706dd5cebcabd1a8ce9c21d8d1d1b0d762067f6d4673/Volvoproject-7.jpg" data-mid="235470791" border="0" src="https://freight.cargo.site/w/1000/i/9117dc3f1824f4613f38706dd5cebcabd1a8ce9c21d8d1d1b0d762067f6d4673/Volvoproject-7.jpg" /> Client VolvoResearch conducted with real client as part of Hyper Island MA Services Research Strategy The Question How can we make families in Berlin depend less on car ownership? Volvo's innovation department briefed our team to go to street-corner level - to understand the real mobility challenges facing urban citizens and identify where a mobility company could play a meaningful role. <img width="1900" height="1069" width_o="1900" height_o="1069" data-src="https://freight.cargo.site/t/original/i/0d7f79c718ed5251f5faf893f5d8f0383566733ac27168cb120ed4c0723ddb52/Volvoproject-3.jpg" data-mid="235470817" border="0" src="https://freight.cargo.site/w/1000/i/0d7f79c718ed5251f5faf893f5d8f0383566733ac27168cb120ed4c0723ddb52/Volvoproject-3.jpg" /> What We Found Through user interviews and secondary research, we discovered that the barrier to car-free living isn't primarily practical, it's emotional and economic. Families in Berlin don't own cars because they need them for every journey. They own them because a car represents freedom, the cheapest option for family travel, and an everyday comfort that makes life feel easier and more enjoyable. Car-free living felt like a downgrade, not a choice. This insight reframed the design challenge entirely: the solution couldn't just replace the car. It had to match or exceed what the car felt like to own. The Approach We used systems mapping to understand the full ecosystem of stakeholders, from housing cooperatives and government bodies to mobility services and local businesses, and identified where Volvo could partner rather than compete. Journey mapping helped us trace a day in the life of a Berlin family navigating the city without a car, revealing the specific moments where friction was highest. <img width="1900" height="1069" width_o="1900" height_o="1069" data-src="https://freight.cargo.site/t/original/i/3a4e54f9eac8138e54057c1f9fb5240d84425eac3cde6dc76dd386fd71b71752/Volvoproject-2.jpg" data-mid="235470810" border="0" src="https://freight.cargo.site/w/1000/i/3a4e54f9eac8138e54057c1f9fb5240d84425eac3cde6dc76dd386fd71b71752/Volvoproject-2.jpg" /> <img width="1900" height="1069" width_o="1900" height_o="1069" data-src="https://freight.cargo.site/t/original/i/106fabb777d7f21ec8f4c752686843d4ec6478dd6ea0225c7bd2151be15a97fd/Volvoproject-4.jpg" data-mid="235470788" border="0" src="https://freight.cargo.site/w/1000/i/106fabb777d7f21ec8f4c752686843d4ec6478dd6ea0225c7bd2151be15a97fd/Volvoproject-4.jpg" /> <img width="1900" height="1069" width_o="1900" height_o="1069" data-src="https://freight.cargo.site/t/original/i/f66b77e16c6d4eb4c444c8f016e50d1aea0ca637bb021fd9892671dd37d5e537/Volvoproject-5.jpg" data-mid="235470789" border="0" src="https://freight.cargo.site/w/1000/i/f66b77e16c6d4eb4c444c8f016e50d1aea0ca637bb021fd9892671dd37d5e537/Volvoproject-5.jpg" /> <img width="1900" height="1069" width_o="1900" height_o="1069" data-src="https://freight.cargo.site/t/original/i/264ee7a560442a71abe1d969953e947fc1bff4babb861e884c40b741b8c858ff/Volvoproject-6.jpg" data-mid="235470790" border="0" src="https://freight.cargo.site/w/1000/i/264ee7a560442a71abe1d969953e947fc1bff4babb861e884c40b741b8c858ff/Volvoproject-6.jpg" /> <img width="1900" height="1069" width_o="1900" height_o="1069" data-src="https://freight.cargo.site/t/original/i/9117dc3f1824f4613f38706dd5cebcabd1a8ce9c21d8d1d1b0d762067f6d4673/Volvoproject-7.jpg" data-mid="235470791" border="0" src="https://freight.cargo.site/w/1000/i/9117dc3f1824f4613f38706dd5cebcabd1a8ce9c21d8d1d1b0d762067f6d4673/Volvoproject-7.jpg" /> <img width="1900" height="1069" width_o="1900" height_o="1069" data-src="https://freight.cargo.site/t/original/i/d3c5c58ad0a750e8aca7e74c7c8e56f19923fba0454f69b25a7d6234643ae944/Volvoproject-F1.jpg" data-mid="235470824" border="0" src="https://freight.cargo.site/w/1000/i/d3c5c58ad0a750e8aca7e74c7c8e56f19923fba0454f69b25a7d6234643ae944/Volvoproject-F1.jpg" /> <img width="1900" height="1069" width_o="1900" height_o="1069" data-src="https://freight.cargo.site/t/original/i/0f8e5c55bfecc2adb2e6cbf4641741a5107443069edfbccbb16e03b56cca4f80/Volvoproject-F2.jpg" data-mid="235470827" border="0" src="https://freight.cargo.site/w/1000/i/0f8e5c55bfecc2adb2e6cbf4641741a5107443069edfbccbb16e03b56cca4f80/Volvoproject-F2.jpg" /> <img width="1900" height="1069" width_o="1900" height_o="1069" data-src="https://freight.cargo.site/t/original/i/06e241ba231b1ddcb78c0c016bbf4ae654ace4d8ccc1cb3da9f4986131622d8b/Volvoproject-F4.jpg" data-mid="235470825" border="0" src="https://freight.cargo.site/w/1000/i/06e241ba231b1ddcb78c0c016bbf4ae654ace4d8ccc1cb3da9f4986131622d8b/Volvoproject-F4.jpg" /> <img width="1900" height="1069" width_o="1900" height_o="1069" data-src="https://freight.cargo.site/t/original/i/be42adbae98ba5b42f765bed57eb9b5d06d0fd8b531857fc336c2bfa44cb1a41/Volvoproject-F3.jpg" data-mid="235470826" border="0" src="https://freight.cargo.site/w/1000/i/be42adbae98ba5b42f765bed57eb9b5d06d0fd8b531857fc336c2bfa44cb1a41/Volvoproject-F3.jpg" /> <img width="1900" height="1069" width_o="1900" height_o="1069" data-src="https://freight.cargo.site/t/original/i/f33fc3b350ae37e022f9cf737a8ddacd3190a72c4a404e2bba3c0dfa57ee860b/Volvoproject-F6.jpg" data-mid="235470843" border="0" src="https://freight.cargo.site/w/1000/i/f33fc3b350ae37e022f9cf737a8ddacd3190a72c4a404e2bba3c0dfa57ee860b/Volvoproject-F6.jpg" /> <img width="1900" height="1069" width_o="1900" height_o="1069" data-src="https://freight.cargo.site/t/original/i/48188828d234b71f40e0610c1b78fadaf907e29709db6ba17909ff5b6e4881b3/Volvoproject-F5.jpg" data-mid="235470842" border="0" src="https://freight.cargo.site/w/1000/i/48188828d234b71f40e0610c1b78fadaf907e29709db6ba17909ff5b6e4881b3/Volvoproject-F5.jpg" /> <img width="1900" height="1069" width_o="1900" height_o="1069" data-src="https://freight.cargo.site/t/original/i/74592c1a509d2ffa2609495148c339b7b0dfd4dc60aff220c3fc4989ad15e2d7/Volvoproject-8.jpg" data-mid="235470857" border="0" src="https://freight.cargo.site/w/1000/i/74592c1a509d2ffa2609495148c339b7b0dfd4dc60aff220c3fc4989ad15e2d7/Volvoproject-8.jpg" /> The Concept&nbsp; Our recommendation was TempL: a community-owned, car-free neighbourhood model built around micro-mobility, autonomous shuttles in partnership with Volvo, and shared infrastructure. A phased rollout from co-op formation through to a 100-home MVP, positioning Volvo as a founding partner in post-car urban living rather than a car manufacturer defending its market. <img width="1900" height="1069" width_o="1900" height_o="1069" data-src="https://freight.cargo.site/t/original/i/be92d7fa75bf483b517195daa0efc32ea112443bb2d53a1f21c3b09ccfbc019c/Volvoproject-S1.jpg" data-mid="235470855" border="0" src="https://freight.cargo.site/w/1000/i/be92d7fa75bf483b517195daa0efc32ea112443bb2d53a1f21c3b09ccfbc019c/Volvoproject-S1.jpg" /> <img width="1900" height="1069" width_o="1900" height_o="1069" data-src="https://freight.cargo.site/t/original/i/89e72b8cdd441dac184b49e4491a4d680f999530671dc506d2d0630261278add/Volvoproject-S2.jpg" data-mid="235470856" border="0" src="https://freight.cargo.site/w/1000/i/89e72b8cdd441dac184b49e4491a4d680f999530671dc506d2d0630261278add/Volvoproject-S2.jpg" /> <img width="1900" height="1069" width_o="1900" height_o="1069" data-src="https://freight.cargo.site/t/original/i/d1c310372c8336158406dff36dbba452620d8b9000240824a571fdeeb943182b/Volvoproject-9.jpg" data-mid="235470858" border="0" src="https://freight.cargo.site/w/1000/i/d1c310372c8336158406dff36dbba452620d8b9000240824a571fdeeb943182b/Volvoproject-9.jpg" /> <img width="1900" height="1069" width_o="1900" height_o="1069" data-src="https://freight.cargo.site/t/original/i/3de00c9fb3df8e6835fe18d917b0912bdaf7b162427a36e183e34e2dca906d2d/Volvoproject-10.jpg" data-mid="235470859" border="0" src="https://freight.cargo.site/w/1000/i/3de00c9fb3df8e6835fe18d917b0912bdaf7b162427a36e183e34e2dca906d2d/Volvoproject-10.jpg" /> <img width="1900" height="1069" width_o="1900" height_o="1069" data-src="https://freight.cargo.site/t/original/i/1d81fcb9a27b27ba23aede0e05aa1a7f82e36ab261958d01b0ed0537a25d22f9/Volvoproject-12.jpg" data-mid="235470911" border="0" src="https://freight.cargo.site/w/1000/i/1d81fcb9a27b27ba23aede0e05aa1a7f82e36ab261958d01b0ed0537a25d22f9/Volvoproject-12.jpg" /> <img width="1900" height="1069" width_o="1900" height_o="1069" data-src="https://freight.cargo.site/t/original/i/d9e321bab065a4b3b5b9852d557a1ebd1171816a8cf881aa14b5753dd87802c7/Volvoproject-AD4.jpg" data-mid="235470907" border="0" src="https://freight.cargo.site/w/1000/i/d9e321bab065a4b3b5b9852d557a1ebd1171816a8cf881aa14b5753dd87802c7/Volvoproject-AD4.jpg" /> <img width="1900" height="1069" width_o="1900" height_o="1069" data-src="https://freight.cargo.site/t/original/i/2d7ac74b8b95073475759162f0bcd31fc8974abac953f805cc0d1b706183a1bc/Volvoproject-AD1.jpg" data-mid="235470908" border="0" src="https://freight.cargo.site/w/1000/i/2d7ac74b8b95073475759162f0bcd31fc8974abac953f805cc0d1b706183a1bc/Volvoproject-AD1.jpg" /> <img width="1900" height="1069" width_o="1900" height_o="1069" data-src="https://freight.cargo.site/t/original/i/06493d96ef30395394f3de8fa470f19f8c4c246995d2ade070adabc53bf297a4/Volvoproject-AD2.jpg" data-mid="235470909" border="0" src="https://freight.cargo.site/w/1000/i/06493d96ef30395394f3de8fa470f19f8c4c246995d2ade070adabc53bf297a4/Volvoproject-AD2.jpg" /> <img width="1900" height="1069" width_o="1900" height_o="1069" data-src="https://freight.cargo.site/t/original/i/8178f879702190807f3a38b4d041d957b4896310e6fa7f7c3bf4e495911e7642/Volvoproject-AD3.jpg" data-mid="235470910" border="0" src="https://freight.cargo.site/w/1000/i/8178f879702190807f3a38b4d041d957b4896310e6fa7f7c3bf4e495911e7642/Volvoproject-AD3.jpg" /> <img width="1900" height="1069" width_o="1900" height_o="1069" data-src="https://freight.cargo.site/t/original/i/be8dbf04613594faa05a6d7d635489a11d2c6034ff05e9932cb551d43bda840d/Volvoproject-E1.jpg" data-mid="235470915" border="0" src="https://freight.cargo.site/w/1000/i/be8dbf04613594faa05a6d7d635489a11d2c6034ff05e9932cb551d43bda840d/Volvoproject-E1.jpg" /> <img width="1900" height="1069" width_o="1900" height_o="1069" data-src="https://freight.cargo.site/t/original/i/cfb2bf5b6157b1030bcd25119a75fc0cf6ba32de82c32375f2ee22ff11c70986/Volvoproject-E2.jpg" data-mid="235470916" border="0" src="https://freight.cargo.site/w/1000/i/cfb2bf5b6157b1030bcd25119a75fc0cf6ba32de82c32375f2ee22ff11c70986/Volvoproject-E2.jpg" /> <img width="1900" height="1069" width_o="1900" height_o="1069" data-src="https://freight.cargo.site/t/original/i/d478e09c36b3495ebaa9a2a22192c84ae45fe8280b4533e00d2f7d868bb78083/Volvoproject-E3.jpg" data-mid="235470917" border="0" src="https://freight.cargo.site/w/1000/i/d478e09c36b3495ebaa9a2a22192c84ae45fe8280b4533e00d2f7d868bb78083/Volvoproject-E3.jpg" /> <img width="1900" height="1069" width_o="1900" height_o="1069" data-src="https://freight.cargo.site/t/original/i/9842fc4e640039dd8a0d3e7cc3ad4358e6fd2c2075f1f7915c1a79f5f26c964a/Volvoproject-11.jpg" data-mid="235470906" border="0" src="https://freight.cargo.site/w/1000/i/9842fc4e640039dd8a0d3e7cc3ad4358e6fd2c2075f1f7915c1a79f5f26c964a/Volvoproject-11.jpg" /> <img width="1900" height="1069" width_o="1900" height_o="1069" data-src="https://freight.cargo.site/t/original/i/342f094723ee7cb71ef5d6db303fe74c2925408536d4674b0f0497c54cf1503a/Volvoproject-PN1.jpg" data-mid="235470918" border="0" src="https://freight.cargo.site/w/1000/i/342f094723ee7cb71ef5d6db303fe74c2925408536d4674b0f0497c54cf1503a/Volvoproject-PN1.jpg" /> <img width="1900" height="1069" width_o="1900" height_o="1069" data-src="https://freight.cargo.site/t/original/i/e9725140927dbdc5afbe42e73fec87cf6281b2e6f4c3a66dd5c00dd7033c6894/Volvoproject-PN2.jpg" data-mid="235470919" border="0" src="https://freight.cargo.site/w/1000/i/e9725140927dbdc5afbe42e73fec87cf6281b2e6f4c3a66dd5c00dd7033c6894/Volvoproject-PN2.jpg" /> <img width="1900" height="1069" width_o="1900" height_o="1069" data-src="https://freight.cargo.site/t/original/i/41928b381a2744eb83539b75c4165ae98dcf2f4deda0a3cd21495c5139149152/Volvoproject-13.jpg" data-mid="235470936" border="0" src="https://freight.cargo.site/w/1000/i/41928b381a2744eb83539b75c4165ae98dcf2f4deda0a3cd21495c5139149152/Volvoproject-13.jpg" /> <img width="1900" height="1069" width_o="1900" height_o="1069" data-src="https://freight.cargo.site/t/original/i/2b746a26d3bec636ce849c9e91c1cda02031296004e1b7589b695c526f37ee55/Volvoproject-14.jpg" data-mid="235470935" border="0" src="https://freight.cargo.site/w/1000/i/2b746a26d3bec636ce849c9e91c1cda02031296004e1b7589b695c526f37ee55/Volvoproject-14.jpg" /> Outcome The project was delivered to Volvo's innovation department as a strategic provocation, evidence that the challenges facing urban families require genuinely new thinking from the mobility sector. Whether Volvo acts on it is their decision. What we demonstrated is that the path to car-free living runs through making it feel like an upgrade. Research conducted with Volvo as a live client partner as part of an MA in Digital Management at Hyper Island.