I ask the hard questions first. Then I design the answers.
I'm a researcher, strategist and designer. In that order.
Over a decade I've helped B2B SaaS companies, ecommerce brands and startups ask the hardest questions first AND build products and brands that actually land.
Research & Strategy
Over a decade I've helped B2B SaaS companies, ecommerce brands and startups ask the hardest questions first AND build products and brands that actually land.
Research & Strategy
Design & Branding
Behind the scenes
Selected work
Simple
Atlas People
Homie
Lubitz Warntjen
Tokoro Capital
Andromeda
Simple
Roskilde Museum
Grundtvigsk Forum
Karo Healthcare
Galderma
Marimekko
By Sands
Creator Projects
Unity
Menu (now Audo)
Sabotage
Snedker Studio
Research | Design
Research & Strategy | Design
Research & Strategy | Branding & Design
Research | Branding & Design
Design
Design
Design
Design
Design
Design
Design
Research | Design
Design
Branding & Design
Design
Design
Branding & Design
Branding & Design
2025-26
2025-26
2024-25
2023
2022-25
2023
2021-23
2022
2022
2021
2020-21
2020
2019
2019
2014-17
2014
2014
2013
